SEBI launches Verified App Label to curb fraud

INDIA — By BharatSecure Threat Intelligence Team ·

Verdict: Suspicious | Risk Score: 5/10 | Severity: Medium

Category: investment_scam

Scam Intelligence: SEBI launches Verified App Label to curb fraud

Proprietary signals from BharatSecure's scam-tracking database.

Last reportedApr 22, 2026

How SEBI launches Verified App Label to curb fraud Works

The Securities and Exchange Board of India (SEBI) has introduced a Verified App Label initiative in collaboration with Google to help investors identify legitimate trading apps. This initiative aims to reduce digital fraud and enhance investor protection as retail participation in the market increases.

How This Scam Works — Detailed Explanation

Scammers play the investment game in a very strategic way, often targeting unsuspecting individuals through various digital platforms. They generally use social media channels like WhatsApp and Facebook to promote fake trading apps or investment opportunities. They may operate through seemingly legitimate sounding apps that are not registered with SEBI, and they might even create fake websites mimicking official entities, leading potential victims to download their malicious apps under the guise of offering exclusive investment deals. For instance, with the rise in retail participation in the stock market, many individuals are eager to invest using popular platforms, making them vulnerable to outreach from these fraudsters.

The tactics employed by these scammers are often multi-faceted and deeply psychological. They utilize urgency and exclusivity to compel individuals to invest quickly, invoking the fear of missing out (FOMO). Scammers may impersonate current successful investors, claiming significant, guaranteed returns to lure you in. They often create a false sense of security by displaying fake testimonials from 'satisfied customers' or using fake endorsements to seem legitimate. This creates cognitive dissonance in victims who want to believe that they can also secure financial success through these digital apps, ultimately leading them astray.

Once victims engage with these fraudulent investments, the process of losing money often occurs incrementally. Initially, a person may be tempted to deposit a small amount, encouraged by fake promises of high returns displayed on the trading app. These amounts are usually transferred via UPI, making it feel easy and seamless. After depositing money, the victim might see brief gains, which build false confidence. But when they attempt to withdraw their profits or even their initial investment, they are met with excuses, requests for additional payments, or outright disappearance of the app. Many individuals have reported feeling embarrassed and isolated, as their digital financial literacy may not have prepared them for such scams. In some cases, individuals have lost several lakhs, and victims often hesitate to report due to shame.

The impact of investment scams is profound and worrying in India, especially given the increased digital participation in financial markets. Reports indicate that in 2022 alone, more than ₹3,000 crore were lost in various online frauds, including investment scams. Cybersecurity agencies like CERT-In have noted that the surge in such frauds often coincides with national policies promoting digital payments (like UPI) which, although beneficial, have also made it simpler for scammers to operate. Furthermore, the RBI has been vocal about the risks tied to unverified financial apps, which adds another layer of urgency to the issue.

To distinguish between genuine communications and fraudulent activities, investors should look out for specific signs. Always check if the app is SEBI-approved, and be cautious of unsolicited investment offers, even if they appear legitimate initially. Genuine apps will not solicit personal information through messages or calls. Moreover, always verify any investment opportunity through official sources such as the SEBI website or government advisories. If something seems too good to be true, it likely is, and it's advisable to consult trusted financial advisors or even use resources like cybercrime.gov.in for assistance in clarifying doubts.

Visual Intelligence:

BharatSecure's AI has identified this as a used in scams targeting Indian users.

Who Does SEBI launches Verified App Label to curb fraud Target?

General public across India

Red Flags — How to Identify SEBI launches Verified App Label to curb fraud

  • SEBI
  • Verified App Label
  • digital fraud
  • investor protection
  • trading apps

What To Do If You Encounter SEBI launches Verified App Label to curb fraud

  1. Report any suspected fraudulent activity to the cybercrime helpline at 1930 or visit cybercrime.gov.in.
  2. Contact your bank immediately to freeze your account if you have shared sensitive information.
  3. Gather evidence such as screenshots and transaction details to support your report.
  4. Consult with financial advisors or trusted individuals before investing in any trading app.
  5. Stay updated about the SEBI Verified App Label to identify genuine trading apps.
  6. Educate yourself on the signs of investment scams through online resources or community workshops.

How to Report SEBI launches Verified App Label to curb fraud in India

  • Call 1930 — National Cyber Crime Helpline (24x7)
  • File a complaint at cybercrime.gov.in
  • Contact your bank immediately if money was lost
  • Call RBI helpline: 14440 for banking fraud

Frequently Asked Questions

What to do if I shared my OTP in an investment scam?
Immediately contact your bank's helpline (e.g., SBI: 1800-11-1109) to secure your account and report the incident.
How can I identify fraudulent investment apps?
Look for the SEBI Verified App Label and research user reviews. Genuine apps will not solicit unsolicited investments.
How to report an investment scam in India?
You can report it to the cybercrime helpline 1930 or file a report at cybercrime.gov.in. Also, inform your bank about the fraud.
What steps can I take to recover funds lost in an investment scam?
Gather evidence and report to your bank immediately. Additionally, file a complaint with the cybercrime helpline at 1930.

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